Welcome to Mister Spex
Today’s Way To Buy Eyewear
What drives us
Our vision is to become Europe’s favourite way and place to buy eyewear.
We are establishing a new way of buying glasses that is in keeping with the times – one that combines the advantages of eCommerce with a range of services and advice from high street opticians. Greater choice and better, transparent prices in an easy, intuitive process. Put simply, with all the services our customers need. Today’s way to buy eyewear.
At Mister Spex, product quality has top priority. In all our processes, from purchasing to dispatch, we therefore pay attention to ensuring due care, accuracy, quality craftsmanship and expert partners. The result is excellent quality at low prices.
High quality frames from more than 70 brand names
We purchase original products only and obtain our frames from all the major manufacturers. We also produce our own high quality, attractively priced brand. Our online shop currently offers more than 7,000 models of glasses and sunglasses from more than 70 brand names, including Ray-Ban, Boss Orange, Prada and Tom Ford. We have all frames in stock and they are therefore ready for immediate dispatch.
Lower prices for top brand and lens quality
Each pair of prescription glasses you receive from us comes with high quality lenses. These are extremely lightweight and always come with super anti-reflection coating to eliminate glare. They are also shatterproof. We have all spectacle lenses custom-made for you in Germany. To do so, we work in partnership with world-leading lens manufacturers, including SEIKO Optical, Hoya Lens Deutschland and Essilor.
Skilled craftsmanship in our own workshop
Your lenses are fitted by qualified opticians in our own workshop in Berlin. Before being dispatched, your glasses undergo careful quality control checks using state-of-the-art optical measuring equipment. Like all high street opticians, we too are a member of the Berlin Professional Association of Opticians (Augenoptikerinnung Berlin).
Personal service and expert advice – also in your area
One of our company’s basic principles is to ensure your satisfaction. Our customer service team has qualified opticians and experienced customer advisors to help you with your eyewear purchase, providing support free of charge via our hotline and by e-mail.
We collaborate with a network of partners already covering more than 550 local opticians in Germany, Austria, Switzerland and the Netherlands. Through this network, you can also take advantage of a diverse range of free services at an optician near you, for instance eye tests or adjustments to your new glasses.
100% satisfaction guaranteed
In Europe, we now have more than 2 million satisfied customers. Our aim is to keep on providing excellent quality and outstanding service. This is one not inconsiderable reason why we have a “very good” rating with Trusted Shops. The exceptionally high quality of our eyewear was recently confirmed in December 2014 by Stiftung Warentest, which named Mister Spex one of the best tested opticians (test 1/2015, p.86ff.).
And if you don’t like your glasses or they don’t fit, we will of course take them back and give you a full refund, despite them having custom-made lenses. This is our 100% guarantee of satisfaction.
Who we are
Since its founding in 2007, via our own online shops, our Berlin-based company has offered contact lenses as well as Europe’s widest range of readily available brand-name glasses and sunglasses – at much lower prices. In addition to price transparency and the cost savings for glasses complete with prescription lenses, customers also benefit in particular from the diverse range of free services such as eye tests and adjustments to glasses. Mister Spex already provides these services in partnership with more than 550 local opticians in Germany, Austria, Switzerland and the Netherlands, and this network is growing continually. Mister Spex’s customer service team of qualified opticians also provides customers with advice by phone and e-mail. The company also has its own workshop in Berlin, where work is completed on the glasses and quality control checks are carried out. The exceptionally high quality of the glasses was recently confirmed in December 2014 by Stiftung Warentest, which named Mister Spex one of the best tested opticians (test 1/2015, p. 86 ff.).
Via the Mister Spex websites, the company also operates in France, Spain, Austria, Switzerland, the Netherlands and the UK. In July 2013, the company also took over the Swedish online eyewear shops Lensstore and Loveyewear and, in January 2015, the Norwegian contact lens retailer Lensit. In February 2016 Mister Spex opened its first store in Berlin.
Dirk Graber (Managing Director)
Dirk Graber studied business administration in Marburg, Hong Kong, Moscow and Leipzig, graduating from the Leipzig Graduate School of Management. Before the founding of Mister Spex, Graber worked as a consultant in the Boston Consulting Group. He gained experience in eCommerce during his studies through internships with eBay and Jamba. He also had stints at KPMG and Commerzbank. As a managing director of Mister Spex, he has particular responsibility for the Business Development, IT, Finance & Controlling, Operations and HR divisions.
Dr. Mirko Caspar (Managing Director)
Mirko Caspar studied business administration at the University of Münster, where he went on to gain a PhD. The most important appointments in his career to date were as a corporate consultant at McKinsey, with a focus on marketing and strategy, as senior director for business development at the entertainment conglomerate Universal Music and managing director of its mail order subsidiaries, and as a managing partner of the virtual world company Metaversum. As a managing director of Mister Spex, Caspar is responsible for the Marketing, CRM, Category Management, Public Relations and Product Management divisions and is in charge of international markets.
Tobias Streffer (CFO)
Tobias Streffer studied business administration at the universities of Münster, Lund (Sweden) and Urbana-Champaign (United States). After various internships with companies such as Brillux, Ista and Gerling, he worked as a corporate consultant in the Boston Consulting Group in Berlin, where his responsibilities included corporate development and strategy projects. At Mister Spex, Tobias is in charge of the Finance & Controlling division.
Stefanie Budesheim-Wels (COO)
Stefanie Budesheim-Wels studied international business administration at Aalen University and Newcastle Business School. After a number of internships, including placements at Ernst & Young in Shanghai and New York, she worked at the Internet company Spreadshirt, in strategic purchasing and product range expansion and as a business unit leader for operations. At Mister Spex, she is likewise responsible for the Operations division, which covers warehouse operations, logistics, the workshop and purchasing.
Katrin Kapteyn (CPO)
Katrin Kapteyn studied business administration and communication science at the Freie Universität Berlin and at the Ruhr-University Bochum. She has gained extensive experience in the field of digital transformation, e-commerce and online marketplaces among other things with directional internet players such as eBay, Immobilienscout24 and mirapodo GmbH. Most recently, she was the Chief Marketing Officer, marketing and customer experience at ubimake GmbH. At Mister Spex Katrin Kapteyn is in charge of the Product Management, User Experience, Category Management and Business Intelligence divisions.
André Neubauer (CTO)
André Neubauer studied a masters programme with e-commerce and e-entrepreneurship as the major fields of study at the Otto-Friedrich-University of Bamberg. As a certified computer scientist and technology-specialist for e-business, he already worked in leading positions for several companies such as ImmobilienScout24 and the German Post. His responsibilities working as a Vice President at the German Post included the management of the E-POST platform. At Mister Spex as a CTO, Neubauer is in charge of the IT division.
Dr. Jens Reich (CMO)
Jens Reich studied business administration at the University of Münster and the University of Illinois, Urbana-Champaign (United States), specialising in marketing, financial controlling and entrepreneurship. He also has a PhD in marketing and advertising from RWTH Aachen University and its Entrepreneurship Center, where he has also provided advice and operational support to several successful tech startups. Before joining Mister Spex, Jens worked as a project manager at Boston Consulting Group, with a focus on consumer goods and automotive and digital projects. At Mister Spex, he is responsible for the Marketing, Customer Relationship Management and Customer Service divisions.
Björn Sykora (Vice President Business Development)
Björn is co-founder of Mister Spex and responsible for the Business Development department within the company. He studied business administration in Berlin, Leipzig and Hong Kong and graduated from the Handelshochschule Leipzig (HHL). Before founding Mister Spex, he worked for the mobile entertainment company Jamba, Deutsche Bank and Porsche Consulting.
Eva Nöll (Vice President Human Resources)
Eva studied Entrepreneurship at the Berlin School of Economics and Law. During her studies, she worked for the start-up support of the Freie Universität Berlin. She was also co-initiator of the Startup Lounge, Berlin and worked as assistant for corporate communications at Regiocast in Berlin. She has been part of Mister Spex since 2009 and is now responsible for the Human Resources department.
Katharina Berlet (Vice President Public Relations)
Katharina studied communication and politics at the Westfälische Wilhelms-Universität Münster and the Kristiansand University in Norway. Before joining Mister Spex in 2015, she worked for many years as strategic brand consultant for various PR agencies. In her position as Unit Director, she was responsible for public relations for clients like P&G, Campari and Ferrero. Today, she is leading the corporate communication for Mister Spex.
Jens Peter Klatt (Vice President Multichannel)
After his graduate in business administration studies, Jens Peter worked in a medium-sized wholesale and retail company in northern Germany and later as franchise partner for Checkpoint Systems before he became self-employed. At eyes + more he was responsible for the expansion in Germany and Austria until 2014 as managing director of the German company. Since 2015, he is leading all multichannel activities at Mister Spex.
Scottish Equity Partners
Scottish Equity Partners is one of the biggest and most experienced venture capital teams in Europe. Since 1991, SEP has invested in more than 150 companies, many of which now enjoy global success. In addition to purely shareholding activities, a partnership with SEP involves building up a close relationship with the management and supporting the management in an advisory capacity. SEP focuses on venture capital and risk capital investments in companies in the IT, health and energy sectors.
Further information on Scottish Equity Partner can be found at www.sep.co.uk
As a company of more than 150 years standing and with annual revenues of some $34 billion, Goldman Sachs is one of the world’s best-known investment banks. At Goldman Sachs, responsibility for long-term investments lies with the Merchant Banking Division (MDB), which has raised over $140 billion of capital since 1986. With eight branches in six countries around the world, the MBD is one of the biggest managers of private capital globally and offers comprehensive expertise and long-standing relationships with companies, investors and financial institutions around the world.
More information on Goldman Sachs is available at http://www.goldmansachs.com
Grazia Equity, with offices in Stuttgart and Munich, is one of Europe’s top names in venture capital. Grazia specialises in early-stage financing for innovative companies with market-changing potential and opportunities for superior returns. Grazia’s success derives from its partnership with extraordinarily strong teams of entrepreneurs in establishing market-leading companies. The investor is independent of institutional investors and can thus make rapid, pragmatic decisions. The experts at Grazia Equity have extensive entrepreneurial experience. This benefits the portfolio companies as much as it does the international network. Some of the best American venture capital companies also therefore place their trust in the company, collaborating with Grazia on a range of investments. To date, the team has supported the establishment of more than 40 companies in Europe and the US.
More information on Grazia Equity is available at www.grazia.com
XAnge is a European venture capital company, founded in 2003 and specialising in “digital connectivity”. Along with the lead investor, the French La Poste Group, leading companies such as the technology partner Alten, Deloitte, LaSer Cofinoga (Galeries Lafayette Group/BNPP) and Neopost and institutional investors such as Allianz France, GMF, CDC and CNP were involved in the establishment of the company. In 2004, XAnge took over the venture capital division of ABN AMRO France and established XAnge Private Equity – with La Banque Postale as major shareholder. XAnge conducts its operations in Germany from its Munich office and benefits from a strategic partnership with DVC, a venture capital arm of the Deutsche Bank Group.
More information on XAnge is available at www.xange.fr
DN Capital is a venture and growth capital investor specialising in media, technology and eCommerce companies, with offices in London and Palo Alto. Its aim is to identify digital media and technology companies with global market leadership potential and to invest in these and offer active management support. Its portfolio includes market leaders such as Shazam Entertainment, Apsmart (sold to Thomson Reuters), Endeca Technologies (sold to Oracle), Datanomic (sold to Oracle), Eyeka, Performance Horizon, Jacobs Rimell (sold to Amdocs), Mister Spex, OLX (sold to Naspers), Airsense Wireless, MPME, Apsalar, Tbricks and windeln.de. The experts at DN Capital offer 50 years of combined expertise in private investments.
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The High-Tech Gründerfonds is a startup fund that invests risk capital in young, high-opportunity tech companies who turn promising research findings into business ideas. With the aid of seed finance, the aim is to enable startups to take their R&D projects as far as the creation of a prototype, a “proof of concept” or a market launch. The High-Tech Gründerfonds generally invests up to €500,000 at the seed stage and, in subsequent rounds, can invest up to a total of €2 million per company. The investors in this public-private partnership are the Federal Ministry for Economic Affairs and Energy, the KfW banking group and the 17 commercial enterprises ALTANA, BASF, B. Braun, Robert Bosch, CEWE, Daimler, Deutsche Post DHL, Deutsche Telekom, Evonik, Lanxess, media + more venture Beteiligungs GmbH & Co. KG, METRO, Qiagen, RWE Innogy, SAP, Tengelmann and Carl Zeiss. The High-Tech Gründerfonds has a total fund volume of some €573.5 million (Fund I €272 million and Fund II €301.5 million).
More information on the High-Tech-Gründerfonds is available at www.high-tech-gruenderfonds.de