Strong retail expansion in Germany: Mister Spex opens a number of additional stores in late summer
- 17. Aug. 2022
Mister Spex, Europe’s leading digitally-driven omnichannel optician, is further expanding its German retail business and opening three more stores. The store network is being expanded in Baden-Württemberg and North Rhine-Westphalia and comprises a total of 64 stores in Germany, Austria and Sweden. As of today, 17 August 2022, employees are welcoming customers to the new store in Tübingen. On 31 August 2022, the Berlin-based company will open a new store in Konstanz, followed by the new opening in Gütersloh on 7 September 2022.
By growing its retail business, Mister Spex is expanding its omnichannel access to products and services so that customers can access the service they need and prefer when buying glasses. At the new stores, visitors will find a selected range of eyewear and sunglasses, including renowned luxury brands, innovative independent labels and high-quality own brands. Through the consistent digital integration of online services and on-site advice, the optician creates an intuitive, seamless shopping experience.
Mirko Caspar, CEO of Mister Spex SE, explains: “We want people to easily find their perfect eyewear match and thus the right frame and lenses with us so that they can wear their new glasses with joy and confidence. For us, this includes empowering customers to choose their own touchpoints and modalities when selecting their new favourite model – whether online or offline in one of our Mister Spex stores. I wish visitors and employees a lot of fun for the new store openings.”
Addresses and opening hours of the new Mister Spex stores:
Mister Spex Store Tübingen (starting 17 August 2022)
Kronenstraße 19
72070 Tübingen
Mon.- Fri.: 09:00 am till 07:00 pm
Sat.: 09:00 am till 04:00 pm
Mister Spex Store Konstanz (starting 31 August 2022)
Kanzleistraße 6
78462 Konstanz
Mon.- Fri.: 09:00 bis 18:30 Uhr
Sat.: 09:00 bis 18:00 Uhr
Mister Spex Store Gütersloh (starting 07 September 2022)
Berliner Straße 49
33330 Gütersloh
Mon.- Fri.: 09:30 am till 07:00 pm
Sat.: 09:30 am till 18:00 pm
Contact details for journalists:
Mister Spex Corporate Communication
press@misterspex.de
About Mister Spex:
Mister Spex is one of Germany’s leading optical retailers, distinguished by its seamless integration of online and offline presence, innovative technologies, a comprehensive product range, and exceptional customer service. Since its founding in 2007, Mister Spex has evolved from a pure online player to a successful omnichannel optician with more than 8 million customers and 10 online shops across Europe, as well as brick-and-mortar retail stores. Mister Spex employs over 120 highly qualified opticians who ensure top-notch optical services in their stores. As a digital native, technology and innovation have always been central to the company’s development. Utilizing advanced technologies such as digital 2D-to-3D tools for frame adjustment and intelligent browsing functionalities, Mister Spex sets new standards in the optics industry, offering extraordinary value to its customers. Mister Spex focuses on making the eyewear purchasing experience unique, simple, transparent, and enjoyable, combining a wide and diverse range of high-quality products with extensive optical expertise and advice through customer service, its own stores, and an extensive network of partner opticians.
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