Leading European online optician Mister Spex appoints retail expert Peter Williams as chairman of board

  • 02. Dec. 2013

Mister Spex, Europe’s largest online retailer for branded eyewear, has appointed former Selfridges CEO Peter Williams as non-executive chairman of the board.

Peter Williams - Beiratsvorsitzender Mister Spex_Web

Williams has significant experience as board member and chairman and currently also holds non-executive roles at fashion online retailer Asos, gaming company Sportech and cinema chain Cineworld. He has spent over 30 years in a variety of both executive and non-executive positions in consumer-facing businesses spanning retail, leisure, media and consumer products. In his executive career he worked at Selfridges as CFO and CEO during its renaissance to become one of the world’s leading department stores. “Peter Williams brings in a lot of retail expertise as well as fashion and e-commerce knowledge from leading online businesses like Asos”, says Mister Spex CEO Dirk Graber. “With his profile Peter perfectly completes our board. Together we strive for our vision of becoming Europe’s favorite way and place to buy eyewear”, adds Managing Director Mirko Caspar.

Peter Williams comments: “Having played a part in the successful development of Asos I was looking for a new challenge to contribute to an innovative online business. It is Mister Spex’s clear ambition to be the number one online eyewear retailer in Europe and I can help the company to strengthen its position as a market leader.”

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Contact details for journalists:

Mister Spex Corporate Communication
press@misterspex.de


About Mister Spex:

Mister Spex is one of Germany’s leading optical retailers, distinguished by its seamless integration of online and offline presence, innovative technologies, a comprehensive product range, and exceptional customer service. Since its founding in 2007, Mister Spex has evolved from a pure online player into a successful omnichannel optician, serving over 8 million customers and four online shops across Europe as well as 65 own retail stores in Germany. Mister Spex employs over 120 highly qualified opticians who ensure top-notch optical services in their stores. As a digital native, technology and innovation have always been central to the company’s development. Utilizing advanced technologies such as digital 2D-to-3D tools for frame adjustment and intelligent browsing functionalities, Mister Spex sets new standards in the optics industry, offering extraordinary value to its customers. Mister Spex focuses on making the eyewear purchasing experience unique, simple, transparent, and enjoyable, combining a wide and diverse range of high-quality products with extensive optical expertise and advice through customer service, its own stores, and an extensive network of partner opticians.


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