Mister Spex strengthens its presence in North Rhine-Westphalia with a new store in Bonn
- 20. Jul. 2022
Mister Spex, Europe’s leading digitally-driven omnichannel optician, is expanding its retail business in North Rhine-Westphalia with its store opening in Bonn. The Berlin-based company can thus further complete its network of stores locally and round off the range of products already available in Dortmund, Essen, Düsseldorf and Cologne, among others. Stores were recently opened in Regensburg, Düren and Duisburg.
Mirko Caspar, CEO of Mister Spex SE, says: “In the second half of the year, we will continue to gradually expand our presence in locations and want to grow by a total of 20 new stores this year. I am therefore very pleased about the opening in the federal city of Bonn and about our strong presence in North Rhine-Westphalia. For the opening, we wish all employees and visitors much success and joy in buying and selling glasses.”
In Bonn, customers can now also get advice on their new glasses or sunglasses on site. In the store, they also benefit from all the online advantages of the digitally-driven optician and can virtually access the entire range, which includes more than 10,000 pairs of glasses and sunglasses from over 100 brands. Through the consistent digital dovetailing of online services and on-site advice, the optician Mister Spex creates an intuitive, seamless shopping experience that enables customers to make use of exactly the service they need and favour for their glasses purchase at various touchpoints – from the eye test to the glasses fitting.
Address and opening hours of the new Mister Spex store:
Mister Spex Store Bonn
Sternstraße 35
53111 Bonn
Mo.- Sa.: 10:00 am till 7:00 pm
Contact details for journalists:
Mister Spex Corporate Communication
press@misterspex.de
About Mister Spex:
Mister Spex is one of Germany’s leading optical retailers, distinguished by its seamless integration of online and offline presence, innovative technologies, a comprehensive product range, and exceptional customer service. Since its founding in 2007, Mister Spex has evolved from a pure online player into a successful omnichannel optician, serving over 8 million customers and four online shops across Europe as well as 65 own retail stores in Germany. Mister Spex employs over 120 highly qualified opticians who ensure top-notch optical services in their stores. As a digital native, technology and innovation have always been central to the company’s development. Utilizing advanced technologies such as digital 2D-to-3D tools for frame adjustment and intelligent browsing functionalities, Mister Spex sets new standards in the optics industry, offering extraordinary value to its customers. Mister Spex focuses on making the eyewear purchasing experience unique, simple, transparent, and enjoyable, combining a wide and diverse range of high-quality products with extensive optical expertise and advice through customer service, its own stores, and an extensive network of partner opticians.
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